CEO and founder

What quote or saying has stuck with you?

"Most People Won't" by Bryce Roberts. It's such a simple yet powerful idea. Most people will talk about their ideas, but not bring them to life. Most people want to reach out, but most people won't. Most people will never overcome their blockers - so the ones that do have all the power.

What book do you recommend the most?

"The Second Mountain" by David Brooks. The core idea here has transformed my life and many people who I've gifted this to - that what we really seek is not fame, status, or money.

What’s your favorite ritual or meeting in your team?

I always try and start a meeting, especially team meetings, with some brightspotting. We are way too easily drawn to what's not working or broken. But if we start off with some team or client wins, that can change the mood.

What's a perspective that we should pay more attention to in the workplace?

I believe we should be paying more attention to the "jobs" that people have outside of the office - e.g. a parent or caregiver. I've always had a "family first" attitude, and was always generous whenever someone had an illness or family issue to attend to. But I now realize that for many, it's more of a long term part of their work/life balance, with many different seasons.

What personal habit or behavior has shaped you as a leader?

I've been a very strong proponent of post-mortems. All too often we're on to the next task, assuming we've learned. But the more intentional we are in looking back and, without assigning blame, understanding what could have been better, we can lock in those learnings.

What's a question you like asking — yourself or your colleagues?

If they were to bring in a new CEO today, what would they do? And why aren't we doing it now? As much as we think we're not, we get mired in the status quo, sunk costs, sacred cows, etc. That question immediately wipes the slate clean, and opens up fresh perspective.

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Here’s More, From Other Founders Around the World

What was a pivotal moment where your business made a big leap forward?

When the Kirby team turned into shareholders in our new company. The feeling of owning the company together as a team had a huge, positive impact on me.

Kirby CMS

What do you wish you had known 10 years ago?

I wish I'd understood that a product doesn't need to be perfect; it needs to be simple, user-friendly, and most importantly, you have to sell it.


What do you wish you had known 10 years ago?

To see the projects as what they are: projects, not a part of my identity. To manage my energy better and not follow the hustle harder myth for too long. Building a company from scratch is a marathon, not a sprint. To listen and to trust my gut feeling/intuition more.

Yoomind GmbH

What motivated you to become an entrepreneur?

I visited so many really bad sales trainings, so I decided to start a company to offer sales training that actually makes people sell better. Also I am slightly hard to manage, so an independent role suited me much better than enterprise ;)

Unfck Sales