What do you wish you had known 10 years ago?

To see the projects as what they are: projects, not a part of my identity. To manage my energy better and not follow the hustle harder myth for too long. Building a company from scratch is a marathon, not a sprint. To listen and to trust my gut feeling/intuition more.

What should leaders understand about their own role and responsibility?

You gotta love what you do. You have to be the biggest fan of your solution and the vision behind it in order to ignite the desire in others to follow you or to buy your product/service. At some point you, as a leader, also have to stop working at your company (micro management) and rather work on your company`s future (macro perspective).

What personal habit or behavior helped you accelerate your personal growth?

Regular exchanges with other entrepreneurs in different formats (1:1, groups), taking enough time for my personal growth / healing / inner work, learn from and mingle with the best.

What do you do to maintain balance in your life?

I switched into remote-first collaboration model, reduced travel time significantly, made exercise a fixed appointment in my weekly schedule, try to drink de-caffeinated coffee – if possible.

When times are tough, who or what is an anchor for you?

Increase me-time and rituals that allow me to stay connected to my true self not to be carried away from the current noise/chaos.

What can we do to create a great workplace for our colleagues?

Be really interested in the person you're dealing with, try to understand the person in depth, take time to be informed about what is going on in their lives – even outside work.

What’s your favorite ritual or meeting in your team?

It's a combination of regular meetings that allow everyone to focus on their daily work without unnecessary interruptions (weeklys, monthlys) and regular in-person activities, e.g. lunches, dinners, workation.

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Here’s More, From Other Founders Around the World

What was a pivotal moment where your business made a big leap forward?

When the Kirby team turned into shareholders in our new company. The feeling of owning the company together as a team had a huge, positive impact on me.

Kirby CMS

What do you wish you had known 10 years ago?

I wish I'd understood that a product doesn't need to be perfect; it needs to be simple, user-friendly, and most importantly, you have to sell it.


What motivated you to become an entrepreneur?

I visited so many really bad sales trainings, so I decided to start a company to offer sales training that actually makes people sell better. Also I am slightly hard to manage, so an independent role suited me much better than enterprise ;)

Unfck Sales

What quote or saying has stuck with you?

"Most People Won't" by Bryce Roberts. It's such a simple yet powerful idea. Most people will talk about their ideas, but not bring them to life. Most people want to reach out, but most people won't. Most people will never overcome their blockers - so the ones that do have all the power.

CEO and founder